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    WHAT IF INSTEAD OF A JOB YOU FOUND A CAREER?

    We give precedence to ideas over designation. It doesn’t matter whether you are a Fresher or Experienced if you think you have the technical and creative ability to accomplish stringent tasks, then come and join us, because we need your Enchantment!

    Latest Blog News:
    Difference between react JS and react native

    November 10, 2021

    Important Skillset to become Data Scientist

    November 7, 2021

    What is Big Data? Why is it so important?

    November 5, 2021

    4 different ways to advertise your Business in Digital World

    November 1, 2021

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DIGITAL MARKETING TRAINING

In simplistic terms, digital marketing is the promotion of products or brands via one or more forms of electronic media. Digital marketing differs from traditional marketing in that it involves the use of channels and methods that enable an organization to analyze marketing campaigns and understand what is working and what isn't – typically in real time.Digital marketing activities are search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, and e-commerce marketing, social media marketing, social media optimisation, e-mail direct marketing, display advertising, e–books, optical disks and games, and any other form of digital media. It also extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback and on-hold mobile ring tones.

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Overview of Digital Marketing
    1. What is marketing and digital marketing?
    2. Understanding Marketing and Digital.
    3. Marketing Process?
Website Creation
    1. Understanding the Internet, websites, domain, web server, web hosting, etc.
    2. Planning of a website
    3. HTML Basic
    4. About CMS and creating website in WordPress
Search Engine Optimization
    1. What is SEO?
    2. What are search engines and their functions?
    3. Understanding traffic, keywords, etc.
    4. On-page optimization
    5. Off-page optimization
PPC Advertising (Google Adwords)
    1. Understanding in organic search results.
    2. Introduction to Google AdWords and PPC advertising.
    3. Setting up a Google AdWords account.
    4. Understanding the adwords account structure.
    5. Campaigns, Ad groups, Ads, Keywords, etc.
    6. Types of Advertising campaigns-Search, Display, Video
    7. Difference between search display campaign
Social Media Marketing
    1. What is social media?
    2. Understanding the existing social media paradigms & psychology.
    3. How social media marketing is different than others.
    4. Facebook Marketing.
    5. Linkedin Marketing.
    6. Twitter Advertising.
Google Analytics
    1. Introduction to Google analytics.
    2. Understanding Google analytics account structure.
    3. How to set up an analytics account.
    4. Hot to add analytics code on the website.
    5. How to set up goals.
    6. Importance of funnels.
Mobile Web Marketing
    1. Understanding Mobile Devices.
    2. Fundamentals of Mobile marketing.
    3. Advertising on mobile (App & Web).
    4. SMS marketing.
Adsense Blogging
    1. What is Adsense?
    2. How to get approved for Adsense.
    3. What is Blogging?
    4. How to Blog.
    5. Wordpress Themes and Plugins.
Affiliates
    1. What is Affiliates?
    2. How to join and Earn with Affiliates.
    3. Top Indian and Worldwide Bloggers.
    4. How to Earn Money with Blogging.
Ecommerce Marketing
    1. What is E-commerce?
    2. Top E-commerce Website around the world.
    3. E-commerce scenario in India.
Google Adword Certification
    1. AdWords Fundamental.
    2. Search Advertising.
    3. Display Advertising.
    4. Video Advertising.
    5. Shopping Advertising.
    6. Mobile Advertising.
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